A6-12-02. How Schwarzkopf Professional supported hairdressers by making them battle

37,3
NOT SHORTLISTED
CASE FILM
URL
https://www.instagram.com/p/CIiGHPEBYlv/
Entrant
New Strategies Group
Advertiser
Schwarzkopf Professional
Product
Hair cosmetics Schwarzkopf Professional
Author of idea
Alexey Bondarenko, Serhiy Korytnyk
Head of creative
Alexey Bondarenko
Creative team
New Strategies Group​

СЕО — Vladimir Cherner
CSD — Igor Rudyak
Senior Account — Juliya Feshchuk
Creative Director — Alexey Bondarenko
Designer — Katia Kurganova
Designer — Anastasiya Gorshevskaya
Copywriter — Serhiy Korytnyk
SMM Head — Alla Mart