A6-17-01. Syoss Freshness Bomb that reached 2 million users and increased sales for 58%
36,3
NOT SHORTLISTED CASE FILM
Entrant
New Strategies Group
Advertiser
Syoss
Product
Syoss Dry Shampoo
Author of idea
New Strategies Group
Head of creative
Alexey Bondarenko
Creative team
New Strategies Group
СЕО — Vladimir Cherner
CSD — Igor Rudyak
Senior Account — Juliya Feshchuk
Creative Director — Alexey Bondarenko
Senior Designer — Olya Garyazha
Designer — Anastasiya Gorshevskaya
Copywriter — Serhiy Korytnyk
SMM Head — Alla Mart
SMM Manager — Olya Kravchenko
Strategiest — Boris Makarov
СЕО — Vladimir Cherner
CSD — Igor Rudyak
Senior Account — Juliya Feshchuk
Creative Director — Alexey Bondarenko
Senior Designer — Olya Garyazha
Designer — Anastasiya Gorshevskaya
Copywriter — Serhiy Korytnyk
SMM Head — Alla Mart
SMM Manager — Olya Kravchenko
Strategiest — Boris Makarov
