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C1-06-06. The Planet Admires You
| Agency | Be-it Agency |
| Creative head | Be—it Agency, Oksana Sorzhulenko, Creative Director |
| Author of idea | Be—it Agency |
| Product | Waste sorting in McDonald's restaurants |
| Description | |
| Advertiser | McDonald's Ukraine |
| Team members | Be—it Agency, Yevgen Posokhov, Associate Creative Director Be—it Agency, Olena Severin, Creative Copywriter |
