Advertising industry round table "Work online legally is real"
Within the framework of the Kyiv International Advertising Festival (KIAF) there will be a roundtable of the advertising industry on violation of intellectual property rights on the Internet "Work online legally is real".
Today, the use of "damned treasures of pirates" refers to the financing of violations of intellectual property rights and is an article of the Criminal Code of Ukraine. At the roundtable, we will talk about such things.
- What is the statistics of posting on pirated sites? Do trends change?
- How did the methodology for monitoring the placement of advertisements on pirated sites change, and why did this happen?
- What's new in the world, why did TAG expand to Europe and go further? What are the successes in Europe and the US in attracting B2B audience to fight fraud on the Internet?
The "Clear Sky" Initiative and the All-Ukrainian Advertising Coalition organize the meeting. Co-organizer - UAPA.
The roundtable will be held on May 31, 2018 on the territory of the National Complex "Expocenter of Ukraine" (VDNG), Glushkov Avenue, 1.